The #1 Entrepreneurial Resource Platform
Launch EZ makes it easy to help entrepreneurs access resources
1 - Choose types of resources and options
2 - Provide your logo, colors & design requirements
3 - We create and configure your resources site
4 - Add links on your website to new resource pages
Features include:
Getting started is quick, affordable and EZ!
“
The Launch EZ platform has served the Innovation Destination website well in providing entrepreneurs an easy and efficient way to identify the resources they need to start and grow their businesses.
John Shemo - Vice President at Metro Hartford Alliance
How it Works
Choose the types of resources and options you want for your site
You can choose exactly which types of resources you want to show on your site. We also have different types of 'Modules' you can choose from to use on your site.
Types of Resources
- Government and Private Programs
- Business, Industry and Special Interest Networks
- Service Providers
- Mentors
- Events
- Crew (People that want to work with or for a Startup)
- More about Launch EZ Resources
Provide your logo, colors and design requirements
We can make your Launch EZ Resource Site match your main websites look and feel. We will incorporate your menu structure so that users can seamlessly navigate between your main site and your Resource Site.
We create and configure your resources site
Setting up a Launch EZ resource Site requires very little work or time on your part. We do all of the setup and configuration based on your requirements. The process usually only take 24-48 hours to complete.
We will ask you to set up a subdomain during the time we are working on your site. A subdomain is a prefix for your normal domain. For example:
- Domain: innovationhartford.com
- Subdomain: resources.innovationhartford.com
The resources section of the example above is a subdomain. You can choose your subdomain and they are usually very easy to set up through your domain provider.
Add links on your website to new resource pages
When your site is ready all you need to do is link to it from your website. Most customers do this through a link in their main menu. But you can also add banners, blog posts or other links on your site to the resources section.
Make sure to check out our Happy Customers page to see examples of how they integrated Launch EZ into their sites.
“
Launch EZ has allowed us to seamlessly collect and share all of the entrepreneur facing events in Connecticut in one place. Beyond that, we are able to allow any other entity to share this consolidated representation of all the events in the marketplace on their sites. Besides the obvious value to the entrepreneur of not needing to search multiple sites for appropriate events, event organizers are also gaining as they can better plan their events to avoid conflict and find complementation. Our ecosystem is becoming more effective and efficient due to Launch EZ
Bill Kenney - Entrepreneur and Community Organizer
Features
Our Modules
Launch EZ has a wide range of modules to add to your Resource Site
Getting started is quick, affordable and EZ!
Filtering Capabilities
With our Partner administration tools you can filter and show just the resources that make sense for your community.
- Type
- Business Phase
- Location
- Industry
- Categories
- Special Groups
Filter by Type of Resource
Launch EZ's database of resources is classified first by resource type. You can choose which types of resources you want to include in your Resource Site. We currently offer the following types of resource profiles:
- Government and Private Programs
- Business, Industry and Special Interest Networks
- Service Providers
- Mentors
- Events
- Crew (People that want to work with or for a Startup)
- Other Resources for Entrepreneurs
Filter by Business Phase
All resources in the Launch EZ database are tagged based on the phase of business they cater to. Some focus on early stage businesses, others focus on second-stage businesses, while others offer services to the entire spectrum. You can filter the resources on your site to cater towards the business stages that you primarily work with. Our phases include:
- Idea: The entrepreneur has an idea, but has not yet decided whether it is a viable business yet
- Plan: The entrepreneur has decided to create a business and is in the process of business formation
- Build: The business has been formed and they are working on their product or service as well as their business plan
- Validate: The business is in the market and is fine tuning their offering to validate the business model
- Invest: The business is investing profits back into the business and is growing
- Scale: The business is seeking investment from outside sources to expand into new markets and product lines
Filter by Location
One of the key features on Launch EZ is the ability for our Partners to feature resources in their local community, while still helping entrepreneurs connect to resources outside of their community that will help them.
Launch EZ Partners can filter resources based on location and category. For example, you may want to only show attorneys or web designers in your community, but still show grant programs that are based in locations outside your community. You can do that with Launch EZ's location filtering.
Filter by Industry
There are many resources in the Launch EZ database that focus on specific industries. They can include grant programs for specific industries, networking groups focused on an industry or events catering to people in a specific industry.
If your community is focused on a particular industry your Launch EZ site can either features those resources more prominently or you can exclude resources that do not cater to the industry you focus on. This helps ensure that the entrepreneurs you work with find exactly what they are looking for.
Filter by Category
Launch EZ has a multi-level categorization system that is applied to all resources. This system helps entrepreneurs find exactly what they are looking for. The top level categories include:
- Accounting
- Business Expertise
- Capital
- Development (Software)
- Human Resources
- Industry Expertise
- Knowledge (Learning)
- Legal
- Marketing
- Reduce Expenses
- Sales
- Space
- Support Network
- Tech Expertise
- Tools
Filter by Special Groups
Launch EZ's database of resources are tagged when the resource focuses on a special group of entrepreneurs. These groups are used when users are searching and setting up profiles so that we can include/exclude resources that apply to them. These groups currently include resources that focus on:
- Woman-Owned Businesses
- Minority-Owned Businesses
- Veterans
- Students
Detailed Usage Reports
Your Partner Dashboard will include reports that help you understand what your users are searching for and finding, or not finding.
Launch EZ Reports
- Engagement Report - Shows usage by module, resource type, business phase and category.
- Resource Report - Shows makeup of your network of resources and helps to identify gaps in conjuction with the Engagement Report
- Organization Report - Shows activity for organizations with entrepreneur and mentor networks
- Content Work Report - Shows new and updated resources
Getting started is quick, affordable and EZ!