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Education Program - THE MATURE CONSUMER: WHY SHOULD I MARKET TO AN AGING POPULATION
Tuesday, June 12, 2018 @ 8:30 AM - 10:00 AM
Those age 55 and over represent a huge niche market for businesses. With established tastes, desires and preferences, coupled with greater financial stability and more disposable income, this population exerts a great deal of influence in terms of economic value.